Does Your Akron Business Need an Online Marketing Consultant?

If you are reading this, then you are most likely asking yourself how you can attract new customers to your Akron business from the internet. Online marketing in today’s world is like any other skill. It is just that, skill. Learning how to create a website, and then learn the search engine optimization side of things would likely make your head spin. It is not something that is learned overnight. In fact, having the ability to rank a website in the search engines is no easy task.

So, Why Do I Need This SEO Consultant?

It is imperative to your marketing strategy that you have this presence online. Without it, you will continue to lose new business, as people are looking to the web for the answer to just about everything. From where to eat lunch, to who they can call when they’ve locked themselves out. And guess what, if you’re not right there on the first page, they will not be visiting your website, and ultimately will not be visiting your business.

Where Do I Look For a Company To Do My Online Marketing?

You may need to consider hiring a local web design and development company to help your business continue to grow. A firm that I would recommend for this in your area would be Akron SEO.  They are an Akron web design and development firm that knows how to get the job done.

If you decide to hire a web developer, be prepared to discuss your goals, but more importantly to discuss what you would like to happen in order of importance.

For example, if you do not have a website, then that would be where they would start.  Once you have a website, you need to get your brand out there via social media marketing, and getting your site ranked in the search engines. The Akron firm recommended above will do a great job accommodating your business in every aspect of the web development process.

What Is Search Engine Optimization?

SEO is not just a matter of putting up a website, and adding some content.  Maybe 10 years ago, with the proper keywords that was possible.  But in today’s world, it is simply not going to happen that way.  There are many unique ways to go about this that only a professional would recognize.

SEO

Image Source: Flickr

If Google does not trust your site, it is simply not going to rank it.  In order to gain their trust, you will need proper on-page and off-page optimization.  You will need “trusted” backlinks from high authority sites.  Many SEO firms will blast links to your site without ever considering their trust score.

But I Offer The Best Service Of All My Competitors?

The fact of the matter is, you could have the best product or service in the land, but if the new-age way of advertising is not put in place, your business is not likely to grow.

The expense of hiring a SEO consultant is worth it’s weight in gold.  You will recoup those funds in no time once your site hits the first page of the search engines. Only then will your Akron customers be visiting your office or shop, or calling your phone number.

Email Marketing and How It Goes Hand-In-Hand With Gaining New Business

When you have a website, this gives you an opportunity to collect new leads for your business.  So even if a visitor does not take action by hiring you on the first visit, you now have their email address.  Email marketing is an awesome way to stay connected, even if you have never provided a service to the visitor.

Please keep in mind that there are laws and regulations regarding email marketing, so make sure that the Akron firm you hire discusses this with you.

Social Media Marketing Is Growing Every Single Day, and Your Business Should Be Using It

Social Media Sites

Image source: Wikipedia.com

Consumers look to Facebook, Twitter and Yelp, among many others to check reviews on a company before they decide to take the plunge.

Marketing with social media is an excellent way to keep in touch.  It can be used to offer coupons or discounts, or just general announcements.  The more active you are in social media, the more your business name will be showing up on peoples computer screens. The best part of this type of marketing is that it is absolutely free.

I hope that this article has given you the push you need to find an expert in Akron that can get started building your presence online.

I said it before, but it is important enough to say again.  Your company must be at the top of the organic listings in the search engines.

Your bottom line will thank you for it later.

What Is Paintless Dent Repair?

Paintless dent repair, also known as PDR, is a common approach of repairing minor dents in the body of an automobile. Most of the dents happen during accidents. It could be a small or tiny dent, or it might be a massive one. Everything relies on the influence of the bump on the area. Huge damages could not be fixed by Paintless dent removal alone, but are usually repaired by total replacement of that part of the automobile. Paintless dent repairs are very easy as well as a convenient sort of repair service since the damaged doesn’t take long to take care of. It is typically done by a mobile Akron repair service.

This method is done by making use of specialized tools to press the damages on the inner side of the component being fixed. Adhesives or screws are additionally utilized outside the dent surface to draw the dent outward and also return it to its normal position. The area is then thoroughly smoothed out.  It’s objective is to take care of the automobile dents making it look intact. It might be done on a steel or aluminum type of panel.

PDR is the very best technique compared to typical dent repair. It is done fast, and is economical due to the fact that dents are mended by hand very carefully, so repainting of the area will no longer be required. This is the reason why it is commonly advertised by a mobile dent repair service.

Paintless dent repair

To repair the dent without repainting, it is done section by section in a careful fashion to stay clear of scratching the surface of the dinged up area or cracking the paint. Only knowledgeable expert dent repair specialists can do this work. If done in your home using a step by step guidebook or quick guide, it could lead to a considerably bigger issue and also more repair. It will just add on to the expense of the repair.

In spite of the accessibility of many dent repair devices already being offered on the market, some specialized devices may only be used in dent repair facilities. It is most effective to bring the automobile to a repair center for an analysis of the damages. Car repair specialists will quote the repair prior to performing the work.

When it comes to body repair on your car or truck, it could become pricey, which is why you should always get more than one estimate. The alternative to repair damages without the extreme costs but still obtain the exact same quality of service is to hire a local Akron dent repair company. Many mobile repair shops will repair it in less than an hour, depending on the degree of damage.

 

Wrinkles: Damaging Effects of Smoking

Does smoking cause your skin to age and wrinkle? To answer this, let’s look at how smoking affects our body and our skin.

We all know that there are so many damaging effects of smoking and its detrimental effects have been well-documented over the years. Nicotine and tar content in cigarettes as well as other harmful chemicals have been pointed out to cause health complications such as lung cancer, heart attacks, strokes, and worse, can cause death.

In fact, according to the National Institute of Health, smoking kills more than five million every single year worldwide and is the cause for almost 87% of deaths from lung cancer. Aside from this, studies show that smoking can increase the risk of cancer by up to 23 times for males and 13 times for females. The types of cancer associated with smoking include cancer of the oral cavity, throat, lips and other body organs.

The body’s deterioration caused by cigarettes can happen over years of accumulated smoking. However, immediate and more noticeable signs of deterioration can be noticed in smokers such as wrinkles, or premature aging of the skin and hair. Accelerated aging are indicated in sagging of the upper eyelids and baggy lower eyelids; more pronounced wrinkles including between the mouth and nose; wrinkly lips; and sagging chins. Overall, the skin becomes dry and coarse and in some instances, the skin tone becomes uneven. Some smokers become too thin and develop a grayish or yellowish complexion.

A series of studies conducted since the 1970’s have revealed that cigarette smoking leads in to more premature wrinkling on the face compared to sun exposure. “Crow’s feet” or the lines forming around the eyes as well as “smoker’s lines,” which are characterized by verticals lines around the mouth can develop rapidly at an early age and can continue into old age. Not only that, a study carried out by University of Michigan exposed that smokers also showed signs of premature aging on their inner arms and below the neck [source: Helfrich].

All of these skin changes can occur after about 10 years of smoking [source: Mayo Clinic]. The more cigarettes a person puffs each day and the longer period of time he/she smokes, the more wrinkly the skin becomes.

There are many face creams and moisturizers on the market today that help with sagging and dehydrated skin. One of the top recommended products to give your skin a healthy glow is namely Origins Ginzing Energy Boosting Moisturizer.

Dr. Elizabeth Tanzi, a dermatologist who works at the Washington Institute of Dermatological Laser Surgery reiterated that smoking makes you look old. She further stressed that aside from the possibility of developing lung cancer or heart attacks, one good reason to quit smoking is because it will reduce your chances of premature aging.

So how does cigarette smoking cause wrinkles or skin aging? The following factors have been raised:

• Reduction of Vitamin A levels that lead to a lack of skin moisture. Vitamin A, or retinol is known to be a good counter-agent for anti-aging or wrinkling. It is one of the most widely acknowledged vitamins for good skin nutrition for a healthy and younger skin.

• Emergence of “vasoconstriction” or the narrowing of blood vessels that result in reduced levels of blood supply to the skin. This in turn causes changes in the skin’s elastic fibers including loss of collagen, a protein type that combines with keratin to supply skin tissues with strength, elasticity and smoothness.

• Reduced B-Vitamins. Nicotine strips the body out of B-vitamins. Nicotine and Vitamin B both have similar molecular content. When the body craves for nicotine, it is actually craving for lost V-vitamins.

• Repeated exposure to heat. Smokers subject themselves to heat from burning cigarettes. This, as well as the facial muscles exerted when smoking, such as puckering lips when inhaling or puffing may contribute to the forming of wrinkles.

Nicotine and many of the more than 4,000 toxic substances present in cigarettes deplete minerals and nutrients out of the body’s system. These chemicals constrict the blood vessels which limits the passage of oxygen and the distribution of nutrients in the body such as Vitamin A.

Indeed, smoking is bad for the health. And yes, another reason to quit smoking is premature wrinkling. Skin wrinkles caused by smoking may not be reversible but it can be prevented from getting worse by quitting smoking as early as possible.

You can visit http://www.beelectrifying.com to review more of the top skin care products that increase collagen and help the elastin in your skin by reducing the sign of wrinkles. Origins Ginzing is just one of the top skin care moisturizers, and by reviewing all of the best creams and serums, you are able to better determine which is right for your skin problems.

Sources:Gibson, Lawrence. “Smoking: Does It Cause Wrinkles?” Mayo Clinic. Oct. 25, 2007. “Effect of Smoking on Aging of Photoprotected Skin.” Archives of Dermatology. March 2007.